01
New business and go-to-market
B2B sales, enterprise consulting, partner development, OEM project launches, sales planning, and SaaS product management in the Japanese market.
About
About Japan Legible
Japan Legible helps overseas teams understand the Japanese market, choose the tools they need, and build a credible path into Japan.
We publish original market analysis, practical entry guides, and independent software comparisons for companies entering Japan. Our work begins with Japanese-language sources and ends with clear decisions an international team can act on.
Who runs this site
Japan Legible is run by Kaito Yoshizumi, a Japanese new-business and marketing practitioner based in Japan. He researches in Japanese, reports for international teams, and personally leads the research, testing, and build work behind this independent practice.
The practice
- Native Japanese, working English. Research is read in Japanese, reported in English.
- Based in Japan. Tests run against the Japanese web, Japanese payment habits, and Japanese buyers—from inside the market.
- Builder, not broker. Sites, benchmarks, and validation experiments are built in-house.
Relevant operating experience
02
Deep tech and international sales
Led domestic and overseas sales for a Japan-born deep-tech startup, contributing 30% of a business unit's revenue. He experienced the company's public listing during his tenure; it later returned to private ownership.
03
AI, SaaS, and healthcare products
Worked at an HR-focused AI startup and led product planning and development in collaboration with a major Japanese pharmaceutical company.